What is position in AI answers?

Also: Mention rank, brand position

Position in AI answers is the place your brand takes in the list an assistant writes: first, second, third or later. Earlier names get more attention, because buyers often act on the first one or two. Position is only meaningful when you track the same question repeatedly, since the order can change from run to run.

Why not only count mentions?

A brand named first and a brand named last both count as mentioned, but they are not equally likely to be chosen. Position separates a clear recommendation from a footnote.

Example: asked for the best invoicing tool, an assistant names three brands; the one named first scores 100 points, the one named third 60.

How does Nodpick score it?

Nodpick turns every answer into points: named first 100, second 80, third 60, later 40, not named 0. The score is averaged across questions and engines, with a 95 % range. See the method. Run the free AI visibility check to see your own numbers; the method shows how they are made, and pricing lists the plans.

Read more: How to track your brand's visibility in AI answers

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